One thing that stuck with me from Monday's class presentation was the potential that blogs have to affect the business world. Blogs are a communication device that are easy to produce and free of charge; two characteristics that allow the masses to write them. I believe this "free market" for blog-writers provides endless possibilities for individuals to get their experiences heard concerning products and services which they encounter.
Blogs therefore have the ability to become tools for international feedback. This feedback can help the company that produces the product because it will understand where changes may need to be made to improve the product, as well as potential customers who want to learn more about it. Allowing this unregulated form of communication can help increase sales of great but not well-known products as well as decrease the sales of unsatisfactory products. I believe people's abilility to write feedback about products and services is a great benefit of blogs and I hope to definately see more of it in the future.
~ Catherine Dinan
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